Shock/Suprise...another GW price hike

[EZ mac]

Sorry, but that rule books isnt worth the $57.75 price tag you put on it. 1/3 maybe. You cant compare a hard cover book at that price with whats in the ABOR.....Nor can you claim the dread and tactical squad at full pop since you dont come with all the options in the squad and vehical boxes(same with the orks and nobs).

Still not a good deal at $90. For you or maybe me that wants to flesh something out, sure, maybe- keep in mind the dread I think only has one weapon and the marines(lets assume that thats the army you want to play) arent the best nor multi-post. But that aside, its not about being a good deal, its about being an entry into the game. At $90 thats a pretty high barrier to new game, that you have to put together. At $50 it was a great price to grab folks and drag them in.....$75 is pushing it. At close to $100 for entry that you will still have to buy more to actually play a full game it seems like a deterret then a gateway.

did you read how i had 1/2 price, 1/3 price and even 1/4 price ? I did not say it was full value but its still a heck of a deal dude

so in all if the stuff was not in aobr it would be around $324.50 in stuff nib in its regular packaging. Because its doesnt come with all the options say its half value so $162.25 in stuff, so how is that not a good deal at $90 now? heck even say that its only worth 1/3 of the actual price and its still $107.09 pluss tax. 1/4 maybe? hey now its down to $81.13 is that better?

[carmachu]

did you read how i had 1/2 price, 1/3 price and even 1/4 price ? I did not say it was full value but its still a heck of a deal dude

so in all if the stuff was not in aobr it would be around $324.50 in stuff nib in its regular packaging. Because its doesnt come with all the options say its half value so $162.25 in stuff, so how is that not a good deal at $90 now? heck even say that its only worth 1/3 of the actual price and its still $107.09 pluss tax. 1/4 maybe? hey now its down to $81.13 is that better?

Yup. And I disagree with some of the value.

[mrrshann618]

I get what carmachu is saying. That tiny book in the AoBR set is not the whole rule book. EZ, where you had it valued at the base hardback price carmachu is saying that the base price for that particular rulebook would be less, as it is less than the hardcover. The portable should have a base price of X and then modified by your (EZ mac) example of a further 1/3

[EZ mac]

did you read how i had 1/2 price, 1/3 price and even 1/4 price ? I did not say it was full value but its still a heck of a deal dude

so in all if the stuff was not in aobr it would be around $324.50 in stuff nib in its regular packaging. Because its doesnt come with all the options say its half value so $162.25 in stuff, so how is that not a good deal at $90 now? heck even say that its only worth 1/3 of the actual price and its still $107.09 pluss tax. 1/4 maybe? hey now its down to $81.13 is that better?

Yup. And I disagree with some of the value.

OMG, please explain what values i have off. The discounts i had were to take into consideration the mono pose, the smaller book ect.

I said from the start that I do not like the price increase however the aobr set itself I do not feel is overpriced at all even at the $90 price, if you arnt going to play the armies they have in it why would you buy it? The do not force you to buy anything. Buy the regular hardcover book at 57.75 instead of paying 42.25 more and getting all the plastic as well.

Every time there is a price raise for GW the interweb explodes in a nerd rage of the anti GW and the end is coming to GW but guess what? It hasnt and most likely this will not be the last GW price raise to grace the US.

[EZ mac]

I get what carmachu is saying. That tiny book in the AoBR set is not the whole rule book. EZ, where you had it valued at the base hardback price carmachu is saying that the base price for that particular rulebook would be less, as it is less than the hardcover. The portable should have a base price of X and then modified by your (EZ mac) example of a further 1/3

The values were all discounted by the 1/3 on the whole thing so the average. Not everything goes for 1/3 of the value here, ebay or even when you sell them to a freind. Heck the terminators ive seen go for $20-25 easy. So the broad discount I listed was to just be a across the board even out for all of the weirdness that the aobr set has.

[carmachu]

OMG, please explain what values i have off. The discounts i had were to take into consideration the mono pose, the smaller book ect.

I said from the start that I do not like the price increase however the aobr set itself I do not feel is overpriced at all even at the $90 price, if you arnt going to play the armies they have in it why would you buy it? The do not force you to buy anything. Buy the regular hardcover book at 57.75 instead of paying 42.25 more and getting all the plastic as well.

Every time there is a price raise for GW the interweb explodes in a nerd rage of the anti GW and the end is coming to GW but guess what? It hasnt and most likely this will not be the last GW price raise to grace the US.

Because your not getting a $40 dread. Your getting a dread with a MM and Pfst. No other options. No T-L cannon, asscannon, misslelauncher.....

Your not getting a full tactical squad. Your getting snaptogether with missle and flamer? and no other options.

If your getting it for the marines, the trade value of the orks is low, extremely low......I see that crap thrown in and around all the time.

The book isnt the $57 hardcover. Even at half value its still not a $26.50 value rule book. You also STILL need to buy a $20 or $22/$25 codex in order to use them anyway.

Its not nerd rage. Its a disagreement in value, and value of the box. If your using, which GW is, the basic box to draw people in, that inital hump in should be low so they buy more. $50 for two starts will draw.....$75 will slow people down.....at $90 your looking at a barrier, which in stead of someone jumping, you can buy 2 decent games for, including one new one used, or a newest game used and something else or a brand new must have game and cheat guide and something else.

GW isnt ending, but sure as hell its not healthy as the reports look, once you strip out the games,a nd look at the actual units sold and moved....

[EZ mac]

OMG, please explain what values i have off. The discounts i had were to take into consideration the mono pose, the smaller book ect.

I said from the start that I do not like the price increase however the aobr set itself I do not feel is overpriced at all even at the $90 price, if you arnt going to play the armies they have in it why would you buy it? The do not force you to buy anything. Buy the regular hardcover book at 57.75 instead of paying 42.25 more and getting all the plastic as well.

Every time there is a price raise for GW the interweb explodes in a nerd rage of the anti GW and the end is coming to GW but guess what? It hasnt and most likely this will not be the last GW price raise to grace the US.

Because your not getting a $40 dread. Your getting a dread with a MM and Pfst. No other options. No T-L cannon, asscannon, misslelauncher.....

Your not getting a full tactical squad. Your getting snaptogether with missle and flamer? and no other options.

If your getting it for the marines, the trade value of the orks is low, extremely low......I see that crap thrown in and around all the time.

The book isnt the $57 hardcover. Even at half value its still not a $26.50 value rule book. You also STILL need to buy a $20 or $22/$25 codex in order to use them anyway.

Its not nerd rage. Its a disagreement in value, and value of the box. If your using, which GW is, the basic box to draw people in, that inital hump in should be low so they buy more. $50 for two starts will draw.....$75 will slow people down.....at $90 your looking at a barrier, which in stead of someone jumping, you can buy 2 decent games for, including one new one used, or a newest game used and something else or a brand new must have game and cheat guide and something else.

GW isnt ending, but sure as hell its not healthy as the reports look, once you strip out the games,a nd look at the actual units sold and moved....

What do you think the 1/3 value is supposed to represent? I have it so the 57.75 rulebook comes out to be $19.08, and the tactical squad of reg 37 and chage comes out to $12 or so, the dred of $40 reg comes out to 13.20 so were are you getting that I think any of the Aobr set is worth anywere near the nib sticker price?

and honostly if there wasn't a aobr set would that make it a easier game to get into? I mean even with out the last 2 price increases the game is still extremely expensive, you have always had to buy the codex, the rule book, dice and paint in addition to the actual models. They are actually giving a decent chunk of a start in a army with a rulebook in stead of a quick start rule set unlike the last 2 starters (i started in 3rd so im not sure on before that) which didn't give all that much even with the models.

Yes its harder to get kids in with their parents money but they are not in any way the big spenders, the big ones are the 20 year old males with no girlfriends (not a jab just a fact around here) and the military guys who are stationed walking distance to their barracks. Kids have never been the big spenders because parents will never spend that much on a child anything other then medical related, education related or a large birthday/ holiday of some kind. I mean who would spend $400 on a 9 year old to play games?

[EVIL INC]

It still boils down to economics. The cost to produce it is a small fraction of what it sells for. Even at $50, it costs a fraction.
Remember, it is the starter set. The new person buying it will still buy in addition, codeices, additional models (or armies), paints ect. This means that they are spending FAR FAR more then just the starter ammount. If the prospective new player sees a starter price they are not willing to pay, they will not get started. That means no $90 starter set and no paints, codices, models. Zip.
Looking at the models in the set itself, I have to admit, they are VERY nice for a starter set. Compared to the "reguler" models though, they are sub-par. They do not have the ability to pose or even any options. Look at the dread alone, it has no options, lack of poses and is actually smaller and duller looking then the reguler.
Now look 25 years ago when they priced reasonably, their profits were sky high and they grew by leaps and bounds. The second they started overpricing, all that went straight down the tubes and that is the reason why.

[GMMStudios]

Sorry, but that rule books isnt worth

Still not a good deal at

At $90 thats a pretty high barrier to new game

it seems like a deterret then a gateway.

Just pointing out all of the above are opinions. You are throwing around "worth" and "value" as if what you think they should be or are is 100% reality. Im sorry, not trying to come off as a jerk but thats how it is. To a lot of people $150 might seem fine, you dont know that.

Is a sports car that costs the same as a nice mortgage a good "deal?" to you? Probably not. Then why does the sports car industry exist? Why is Lambourghini still around? Again I am just saying this is all perspective.

Do you guys honetsly believe it cost them $25 to produce a $50 tank? C'mon I bet it's more like $10.The Leman Russ used to cost $22.50 and they made money.Do you really think production cost have gone up that much?

Of course not. They sell Russes to stores at $25. If it cost them $25 to MAKE a Russ then they would not only not be making a profit but LOSING because of overhead such as warehouses employees shipping the web site and ENDLESS other costs. Even if it directly costs them FIVE dollars to make you have to realize how high these other costs are as well.

What does it cost Hershey to MAKE a bar supplies wise? A fraction of a penny in chocolate? What about all the other fees such as factories research and everything else. As Joe Shmoe hobbyists most of us dont know a lick about how business runs, so we look at the surface and make assumptions based on what little we know (including me).

I just always always think it is amazing that in one thread people can scream GW is raping our wallets they are raising prices so they can sleep on cash filled pillows! And then in another thread it is all "the sky is falling GW isn't making any money!" When it's both in the same thread my head just explodes.

[EVIL INC]

You have to remember that the "$25 or likely $10" to produce the Russ that sells for $50 is including the transportation and overhead. Bringing to the table a good background in business helps.
It is not saying that GW is sleeping on cash filled pillows, it is saying that they started down the road of overpricing to up the profits. Early on for the first few "price hikes", it is not so bad and may actually bring some extra profits. However, that is a slippery slope and when you look at the early profit rise and think (as GW did) it is a good idea and continue the hikes, you reach the point of diminishing returns and pass it. This is what has happened with GW. Returning from that is only a matter of admitting the mistake (that glares at them in black and white every day) and working towards fixing it. Pride cometh before the fall. Were they to admit the mistake and stop the hikes while coming out with the new stuff, models, expansions maybe even put some small deals out, they would find more people buying more things and more new players coming to the hobby as well as older players start to return. This would start their bottom line to get better and better looking. Stay on that model (the one they started with originally and which made them great) and they could get back where they want/need to be.

[Gaijin18]

yeah right,thats not going to happen. They are going to keep upping the prices till the company either splits off into splitter companies or falls apart completely.

[fitterpete]

Ahh..I'm saying it probably cost them $10 to get a Leman Russ into the hands of a FLGS.That would include all the cost you listed.Notice I said produce not manufacture.
The point is production cost have not risen with the cost rise of the product so they are making more profit on a unit.But they are selling less units.
[quote="EVIL INC"]. Bringing to the table a good background in business helps.[quote]
That's rather condescending isn't it?
Pete

[EVIL INC]

Actually Pete, it is not. That was in response to someone's earlier condescending post that said that they were the only one in the thread with any business experience. I was only pointing out to them that they were not the only person here with that experience. As such, it was not directed at you and you should not have been offended. I apologize if you were.

[fitterpete]

@ Evil Inc Mis understanding then.As it came directly after the" $25 or likely $10" point I had made earlier I thought it was directed at me.No offense taken.
Pete

[MagickalMemories]

Actually Pete, it is not. That was in response to someone's earlier condescending post that said that they were the only one in the thread with any business experience. I was only pointing out to them that they were not the only person here with that experience. As such, it was not directed at you and you should not have been offended. I apologize if you were.

Can you point out who made the emboldened comment, please?
The closest I can find is where GMM said, "As Joe Shmoe hobbyists most of us dont know a lick about how business runs, so we look at the surface and make assumptions based on what little we know (including me)."

Thank you.

Eric